Champion Legacy

The Champion brand was created by the Feinbloom brothers, who founded the family business in 1919. Already in the 1920s the brand established its first partnership with a university team - Michigan. Thanks to the brothers' great quality and passion for sports, Champion has supported hundreds of athletes over the years - with the brand's greatest success being the acquisition of exclusive rights to produce clothing for all NBA teams. Own brand technology As a testament to the Champion brand's popularity, it was the manufacturer of the game jerseys for all NBA teams in the 1990s. During the Olympic Games in Barcelona, a team known as the "Dream Team" was formed. It is considered one of the best in basketball history. And it was in Champion brand leotards that Michael Jordan, together with Magic Johnson and Larry Bird, won Olympic gold.