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From the very beginning, Fjällräven's main goal has been to create products that help people enjoy the outdoors. Company founder Ake Nordin was just 14 years old when he made his first wooden backpack frame. As an active scout, he was dissatisfied with the backpacks of the time, which were uncomfortable. The models with his original backpack frame were so successful that he founded Fjällräven exactly ten years later. The cult brand Fjällräven in our shop Over the years, many products have become classics, such as the 1968 Greenland jacket, the 1999 Vidda trousers and the 1978 Kanken backpack. More than 40 years after its launch, the Kanken is experiencing a true revival, with its functionality, comfort and countless colour versions, perfectly matching the current trends. And #kanken has over 500,000 followers on Instagram. Of course, with us, Fjallraven backpacks are also available in many colour variations. Also check out the Fjallraven cosmetic bags and Fjallraven wallets in the Supershop.